My Three Rs of Business: Reviews, Referrals, and Repeat Customers
Every business has its own formula for growth, but in my experience as a notary and business coach, there are three core pillars that consistently drive success. I call them the three R's of business: Reviews, Referrals, and Repeat Customers. Mastering these three areas doesn't just help you grow—it creates a sustainable business that keeps working for you long after you've earned each client's trust.
Reviews: Being 5 Stars Before You Ask for Them
When most people think of reviews, they imagine sending a link and hoping for a five-star rating on Google, Yelp, or Facebook. But here's the truth—reviews are earned before they're requested. You can't expect glowing testimonials simply by asking for them. You earn them by consistently being a five-star professional.
So, what does that look like in practice? It's showing up on time, every time, and handling every client request accurately and professionally. It's making su...
As notary entrepreneurs, it's natural to use our bank accounts as the scoreboard. We often track success by the dollars coming in, the profit we’re making, and how full our appointment book is. But while money is certainly one form of wealth—it’s not the only one.
In fact, some of the richest forms of wealth can’t be deposited in a bank. They show up in the way we feel, the time we control, the people we love, and the purpose that fuels us. So while you’re building your notary empire, don’t forget to build these seven other forms of wealth that will serve you now and when you decide to slow down.
Wealth starts with wellness.
When you have energy, you get to enjoy not just your clients—but your spouse, your kids, and if you’re like me, your grandkids. You can attend conferences, say yes to non-business trips, and have the stamina to write books, speak at seminars, host live events, an...
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